We know that when it comes to promoting Pony Club in your community, local voices matter most. People are far more likely to engage with something that looks and feels like it’s coming from their own club, not a national campaign.
That’s why we’ve created a set of 12 ready-to-use social media templates for clubs, designed to highlight the fun, friendships and experiences that make Pony Club what it is.
Each post focuses on a different aspect of Pony Club life, from rally days and camp, to those small moments that keep kids coming back. They’re designed to show prospective members what Pony Club actually feels like, not just what it offers.
What’s included
The template pack includes 12 posts covering:
- What Pony Club is really like
- Rally or muster days
- Friendships and community
- Camp experiences
- Learning through doing
- The range of activities on offer
- Celebrating small wins
- Benefits for kids and families
- What to expect as a new member
Captions are already written for you and can be found in the notes section on each Canva page. You can copy them as they are, or tweak them to suit your club.
How to use them
These templates are designed to be quick and flexible. You can:
- Add your club logo and colours
- Swap in your own photos
- Adjust wording to reflect how your club runs
- Post them as a series, or pick and choose what suits
If you’ve been meaning to post more consistently but haven’t had the time, this is a simple way to get started.
A quick tip
Use real photos from your club wherever possible. Familiar faces and places make your posts more relatable and help potential members picture themselves being part of your community.
Get started
Access the Canva templates here: https://canva.link/arfvju5vom1se9p
Don’t forget to add your own hashtags and local details. We love seeing clubs share their stories; feel free to tag Pony Club Australia so we can help amplify your posts.
We love seeing #BornToRide and #BuiltAtPonyClub in action.
